Email Marketing

  • Managed and tracked weekly large-volume (1 million and up) email blasts, triggered sends and email alerts within Mailchimp, Get Response, Aweber, Constant Contact, and other email platforms.
  • Proposed and designed new email template that outperformed previous template with 80% higher customer response rate.
  • Reviewed analytics and recommended changes and improvements for email creative, copy and campaigns with marketing team.
  • Wrote copy for email and direct mail, repaired code and design issues with 3rd-party creative.